Stichting Maneho di Aruba su Carnaval (SMAC) is the official and legal entity body organizing Aruba's Carnival, embodying the spirit of "Isla di Carnaval." With a dedicated supervisory council and board, we plan and execute events that celebrate Aruba’s vibrant cultural heritage. We work year-round with Carnival groups, musicians, stakeholders, main sponsors, volunteers and "carnavalistas" to keep the spirit of Carnival alive.

Mission

To establish Aruba as a premier Carnival destination, promoting its rich history, inspiring future generations, and creating significant social and economic impact.

Vision

To achieve global recognition as the world’s number one Carnival destination, celebrated for its inclusivity, innovation, and cultural significance.